If everything goes well, the Movement Control Order (MCO) will end on 9 June 2020. As it is, the current Conditional MCO has given a bit more freedom for Malaysians to move around in order to get some economic sectors moving again. As the country continues to flatten the COVID-19 curve even more, Malaysians are eager to get back to their daily routines. With the prospect of life moving ahead, Shell Malaysia wants to welcome back customers to its retail stations through its #AkuRindu campaign.
The Shell #AkuRindu campaign will offer extra rewards for its customers. There will be four special offers at Shell retail stations nationwide for 4 days in June.
Offering What Malaysians Miss
Earlier in April, Shell ran a social media campaign to understand what Malaysians missed most during MCO. Thousands of Malaysians shared their thoughts on the simple things they missed across a wide range of topics, including going back to their kampung, going on road trips, taking their kids out for a treat, swiping a card, and even the aroma of freshly baked pastries.
With this insight, Shell Malaysia designed the #AkuRindu campaign to feature four offers to address some of the things Malaysians missed. At the same time, it also provides customers with extra rewards to help them on their journey.
Rewards for Customers
Shairan Huzani Husain, Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd said, “COVID-19 has been a challenging time for everyone, impacting all aspects of our lives including our health, travel, lifestyles, and most importantly our livelihoods. Now as the nation inches closer towards recovery, we see signs of Malaysia coming back to its feet as people become acclimatised to the new normal. At Shell, we would like to say, ‘Welcome Back!’ to all Malaysians, and we are offering a few special rewards at all Shell Stations nationwide to thank customers for their support. We hope our #AkuRindu campaign helps customers recharge, renew, and reap extra value so they can go well on all their journeys, wherever they may go.”
The #AkuRindu campaign will take place at all Shell stations nationwide across 4 consecutive days, from Monday, 1 June to Thursday, 4 June 2020. Visit your nearest Shell station to enjoy these 4 rewards:
Monday, 1 June 2020
Customers will enjoy 5X BonusLink Points when they swipe their BonusLink Card and purchase any Shell fuels. With every one (1) litre of fuel, customers will receive five (5) BonusLink Points.
Tuesday, 2 June 2020
Customers will enjoy 50% discount on any Shell Advance AX7 Motorcycle Oil (1L). Recommended Retail Price (RRP) before discount is RM33.00 to RM34.90 per 1L, depending on variant. Limited to the first ten (10) customers per Shell station.
Wednesday, 3 June & Thursday, 4 June 2020
For two (2) consecutive days, customers can purchase either a Cornetto Ice Cream (Vanilla or Chocolate) or Goodday Milk (Full Cream or Chocolate, 250mL) for only RM1.00 each at Shell Select stores nationwide, while stocks last. The RRP of each item before the offer is RM2.00.
Additionally, customers will also enjoy a “Buy-1-Get-One-Free” offer at all Deli2go outlets, for the Hexagon Doughnut Deli2Go pastry (in Peninsular Malaysia – RRP RM2.90 each), and the Sardine Puff Deli2Go pastry (in Sabah and Sarawak – RRP RM4.00 each) while stocks last.
For more information on the #AkuRindu campaign, please visit www.shell.com.my/AkuRindu
*Rewards are subject to terms and conditions, while stocks last.