Mitsubishi Motors Malaysia (MMM) sees positive growth for its 2020 sales performance. According to the official distributor of Mitsubishi Motors vehicles in Malaysia, the company sold 4,008 units from January to July 2020. This means the company’s market share grew from 1.4% (January – July 2019) to 1.7% (January – July 2020) of Total Industry Volume (TIV).
The company’s best-seller is the Mitsubishi Triton truck which recorded a 22.2% market share from January to July 2020. This is an increase in market share over the same corresponding period in 2019, which was 16.9%. Additionally, the Triton is also ranked number one in the double-cab pick-up truck segment in three states – Melaka, Penang and Kedah.
“MMM is pleased to see positive sales take off after being under pressure by the unprecedented COVID-19 pandemic. This is driven largely by the 100% sales tax exemption from the government which applies to both our locally-assembled SUVs the ASX Compact SUV and Outlander seven-seater SUV. The good sales also reveal brand and customer’s loyalty in these very tough times,” said Tomoyuki Shinnishi, Chief Executive Officer of MMM.
XPANDER to Expand Sales
Moreover, MMM had also recently announced that the company will be launching the new Mitsubishi XPANDER in Malaysia later this year which is expected to help its vehicle sales.
“MMM is very excited for a thrilling year ahead with the introduction of the Mitsubishi XPANDER. The seven-seater crossover will provide us with a solid base to maintain strong sales momentum until the end of the year. The demand and success of the new Mitsubishi XPANDER in our neighbouring ASEAN countries reflects on how well-suited this car is to meet the needs of customers and we’re confident that this impressive XPANDER will capture the heart of Malaysians,” added Shinnishi.
In preparation of the introduction of the Mitsubishi XPANDER, selected number of Mitsubishi showrooms will be upgraded to Mitsubishi Motor’s latest Visual Identity (VI) this year to maintain the company’s number one position in providing excellence after sales customer service.
For more information on the new XPANDER or other MMM models, customers are encouraged to stay tuned and visit http://www.mitsubishi-motors.com.my/